The Ultimate Experience of Luxury and Comfort While Sleeping
The Simmons mattresses from the collection Beautyrest by Simmons They are one of the best-known mattress companies in the mattress industry, offering exceptional support, comfort, and cutting-edge technology.
1. Anatomical Support – High-quality, handmade luxury mattress designs
Luxury is part of our heritage. Enjoy luxurious comfort with top-quality mattresses in Greece: Beautyrest by Simmons
2. Pocket Spring Mattresses Beautyrest by Simmons
The experts at BeautyRest by Simmons, recognizing the importance of restful sleep, innovate every day to offer their customers the very best in state-of-the-art pocket-spring mattresses.
Simmons bedding restores, revitalizes, revitalizes, and revitalizes you. Sleep isn’t just a break—it’s a time to truly relax and recharge your batteries under the best possible conditions.
Thanks to an extensive collection of pocket-spring mattresses and mesh bases, Beautyrest By Simmons offers you real sleep solutions that ensure you’ll perform at your best tomorrow.
The company invented the pocket-spring mattress and, for over 90 years, has been manufacturing its springs at its workshop in Saint-Amand-Les-Eaux, France. From the very beginning, the brand has always sought to innovate and push the boundaries to promote consumption and of Simmons Beautyrest International Locations wellness. Simmons is committed to this cause and is now producing mattresses in its bedding collections that feature springs made from recycled materials.
3. BeautyRest Scientific Study
Scientific studies have revealed the incredible power of healthy, restful, and restorative sleep. A well-rested mind is clearer, memory is sharper, and mood is better. Healthy sleep also repairs muscles, strengthens the heart, and boosts the immune system. Take your sleep to the next level by sleeping on the best luxury mattress tailored to your unique sleeping habits.
BeautyRest by Simmons: The Ultimate Experience in Luxury and Comfort While You Sleep
Mattress Store in Kifissia – Villa Luxury Beds
Discover how wonderful a restful night's sleep can be at our stores with the help of our exclusive representative in Greece

Here at Beautyrest, we are committed to developing top-of-the-line mattresses and sleep-enhancing technologies. We help our customers wake up feeling more rested, refreshed, and ready to do great things.
Experience Beautyrest® by Simmons at Villa Luxurybeds
Discover the beauty of a restful night’s sleep at our stores with the help of our exclusive distributor in Greece, Beautyrest by Simmons

Iconic Innovation: Beautyrest by Simmons Pocketed Coils
Mackenzie Blue
If you’ve ever explored the world of mattresses, you’ve probably come across the term “individually wrapped coils” or something similar. It’s a technical term that describes the inner workings of many mattresses on the market—and we coined it. But what does it really mean? And why has everyone adopted it?;
Historically speaking…
The year is 1925, and the mattresses are sparsely constructed. They are not designed for comfort, support, or to accommodate two people. They are based on a system of coils connected to one another without any padding or material between them. That’s where our story begins—with the problem.
Η Beautyrest by Simmons It has always been a brand that cares about providing the best sleep experience, so we seized the opportunity to invent a new type of mattress technology that took the concept of comfort to the next level: the Pocket Coil®. This new technology took each coil and wrapped it individually in a material designed to dampen motion and provide additional support.
Beautyrest by Simmons launched this innovation and took the mattress industry by storm. Other companies tried to keep up, but as innovators, we claimed the technological crown of the pocket spring, leaving others to settle for “individually wrapped.”.
The invention of Beautyrest by Simmons
Mechanics lies at the heart of this invention. Ever since we launched the pocket coil, we have led the industry in designing it to be better and better. The first iteration resulted in T1 coils. Since then, we have developed three types of different coil interactions:
- T1— a single coil, encased in fabric.
- T2— Two coils woven together and encased in fabric create a more durable compression.
- T3 (Beautyrest exclusive)— Three coils interwoven with each other and encased in fabric for added durability and less bounce.
With these three offerings, we have also developed a strategic zone system. For example, in our Beautyrest Black® collection, we’ve added a firmer coil gauge in the center of the mattress to support the sleepers’ core weight and keep them aligned throughout the night.
Why Compression Is Our Obsession
After shaping each coil, we moved on to the outer layer of fabric that surrounds each coil. The fabric is tightly wrapped around the coil, creating an initial compression that provides that springy bounce you get from other innerspring mattresses.
This compression strategy tracks movement to minimize disturbances throughout the night. As a result, you’ll always enjoy a restful night’s sleep, no matter how your partner sleeps.
Let's talk about the benefits
Thus, the key features of the pocket coil are motion control and durability. They form a unique system that enhances a mattress’s usability: advanced support, premium pressure relief, and extra comfort.
The next time you're shopping for a new mattress, keep our basic principles for pocket springs in mind. It will help you sleep well for years to come.
All Beautyrest mattresses are premium and sophisticated enough to offer the ultimate sleep experience
What is the lifespan of a Simmons Beautyrest mattress?
10 years
With proper care, a high-quality Beautyrest by Simmons mattress can last 10 years. Factors that affect the mattress's lifespan include body weight, sleeping position, and adherence to the manufacturer's care instructions.
Are Beautyrest and Simmons the same?
Based in Atlanta, Georgia, we own and manage two of the largest bedding brands: Serta®, which has five other independent licensees, and Beautyrest®. Simmons® and Tuft & Needle® are also part of our brand portfolio. Our vision is to become the undisputed global leader in the sleep industry.
